Kirsten Simpson Photography

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  • Summer stats don’t lie: Last summer the Hells crew teamed up with The Climbing Cyclist in a series designed to cast a little light on why climbing hills can be so enjoyable. Cyclists are constantly surrounded by stats – and our post-series summary was no different. Presenting to you, the 7 Peaks Domestic Series – in numbers.<br />
<br />
Over 4 months we:<br />
- Presented 12 testing mountain ride options<br />
- Pounded 959 individual stamps onto 7 Peaks passports<br />
- On average joined a rather social 77 riders per event<br />
- Collectively (and casually) punched out more than 45,000 kilometres in the bumpy High Country<br />
- Cracked out more than one million vertical metres (!)<br />
- Delivered 170+ riders to the awaiting sausage sizzle at Lake Mountain<br />
- On one ride proudly welcomed more than 50 women, who then proceeded to ‘chick’ riders left, right, and centre<br />
- Landed the biggest group on Baw Baw outside of the classic. Twice.<br />
- Had our amazing volunteers pour over 500 litres of quenching Emma & Toms juice down your gullets<br />
- Kept the bonking (relatively) at bay with more than 2,000 Winners Bars, Gels, and Chews handed out<br />
- Argued over the most worthy recipients of 65 Cycling Express vouchers, one set of wheels, a cracking merino top, a full cycling wardrobe, and a bunch of other sweet prizes<br />
- Had a video shot at Buffalo which will form part of a Tourism Vic campaign, and a video shot at Baw Baw that was picked up by the cycling show ‘2 better than 4’ (subsequently shown in more than 65 countries)<br />
- Were joined by a bunch of domestic and international professional riders - including a kiwi lad by the name of Hendo currently cutting The Big Lap of France.<br />
<br />
Those stats are great – but it’s the friendships, fresh riding buddies, new Strava nemeses, and *ahem* even a romance that we are most proud of.<br />
<br />
See you in 2013/14.
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  • Cycling on the Street in Cholula
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  • Cycling on the streets of Vancouver
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  • Cycling on the Street in Cholula
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  • Cycling on the Street in Cholula
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  • Cycling Street Art at the Zocolo
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  • Cycling on Isla Cozumel
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  • Cycling on the Street in Puebla
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  • Cycling Street Art at the Zocolo
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  • Talem: "Cycling in the mountains is a journey often shared with like-minded souls – however, despite the company it is a solitary battle between you and the climb. The mountain doesn't discriminate based on gender, age, or political agenda. Man or woman it will strip you bare and reveal your true ability given half a chance. Ultimately it’s the equality in this exposure that is most empowering". Shari Aubrey.
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  • Substance: There is something unique about a rider who has mettle, yet doesn't wear it pinned to his chest. In a sport of front, dominated by flashy bikes and garish personalities it is refreshing to see quiet efficiency in practice. We all know and see these riders, and at the cafe when talk turns to respect - it's them that everyone agrees on. There is a place for understatement in cycling, and we need to make it as big and brash as possible.
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  • Peaks and Troughs: This cycling life is one of peaks and troughs. The key is to not concern yourself with temporary form slumps – any seasoned vet will teach you that this is something to roll with, and to just get on with things. Pick a ‘ride for the soul’ and cleanse yourself. Take a moment to remind yourself why you ride – it will only lead you slowly to your next peak.
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  • Cycling in the Oaxaca Valley
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  • Cycling in the Oaxaca Valley
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  • Cycling in the Oaxaca Valley
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  • 2014 Mt Buller Bunch
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  • 2014 Lake Mountain Bunch
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