Crew: The key to riding better is simple. Surround yourself with people that are better than you. The hard-working rouler. The silky-smooth bomb descender. The enragingly effortless climber.. or in the Hells 500 crew’s case – the combination of all three with the added inspiring ultra endurance of rider Joel Nicholson. For us the association is not so much a case of etching in a new chapter in skilling-up, it’s re-writing the book. Push yourself by riding with someone better, and the worst that will happen is you'll learn a thing or two*. Get the inside running on how he approaches ultra-endurance riding both mentally and physically at Endless Revolutions (http://endlessrevolutions.wordpress.com/).
*and possibly a couple of new and inventive ways to suffer.